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ProcessUpdated 2 min read

What's in our free visibility audit (and what isn't)

Most free audits are a sales call with an automated PDF attached. Here's exactly what ours checks, what you get back, and why it's useful even if you never hire us.

Marcos Garcia

Marcos Garcia

MGR Digital Studio · Ottawa

A magnifying glass over a map with business pins and a star rating

Let's be honest about what a "free audit" usually is: a lead magnet. You get an automated report with a score out of 100 and forty red items, most of which don't matter, and then someone calls you.

Here's what ours is instead.

What you tell us

Three things: your business, the main service you want more calls for, and the areas you serve. That's the whole intake. You can request it from any page on our site.

What we check, by hand

Google Maps. We search for your main service in your area the way a customer would, and note where you appear: in the top three on the map, further down, or not at all.

Reviews. How many you have, how recent they are, and how that compares with the businesses ranking above you. The gap is often the whole story.

Your Google Business Profile. Categories, services, hours, photos, description, website link, and whether it's been updated recently.

Your website, on a phone. Whether the top of the page says what you do and where, whether calling you is one tap away, and whether it loads quickly on mobile data.

AI assistants. We ask ChatGPT and Gemini who they'd recommend for your service in your area, and note whether you're named and who is.

What you get back

A short email in plain English: where you stand, and the two or three things we'd fix first, in order, with the reason for each. No slide deck and no score out of 100.

Sometimes the honest answer is that your site is fine and the problem is somewhere else, usually your Google profile or your reviews. In that case we'll say so, and you'll have saved yourself a redesign.

What happens next

If you want us to do the work, we'll offer a short call to walk through options and exact prices. If you don't, the list is yours to use however you like. We'd rather be useful to ten people and hired by two than pester all ten.

Questions people ask

Is the visibility audit really free?

Yes. There's no cost and no obligation. You get a short summary of where you stand and what we'd fix first, whether or not you hire us.

How long does the audit take to arrive?

Usually within two business days of your request.

What do you need from me?

Your business name, the main service you want more calls for, and the areas you serve. A website address helps if you have one, but it isn't required.

Find out where you rank — free.

Tell us your business and the area you serve. We'll check Google Maps, regular search and AI answers, then send back what's holding you back and what we'd fix first. Useful whether you hire us or not.